Professionalism: It’s Hard to Be Professional

When you have built yourself some expertise and are above the level of amateur, you should respect yourself, expect a high value of yourself and ask a relatively high price of your customer (the price should be less than the perceived value).

Then, you need to deliver a high level of service consistently across the competence, benevolence, and integrity.

Plenty of people are delivering online coaching. Personal trainers and coaches abound. Professionalism sets you apart.