Your journey to strength starts here.

Barbell Logic is a collection of expert coaches who believe effective strength training serves as the foundation of health and high performance in every aspect of life. With three convenient coaching plans to choose from, plus a program created specifically for youth, Barbell Logic is committed to making strength training accessible to all people through three key ingredients:


You deserve a pathway to strength as unique as you are. From your medical history and lifestyle to your work schedule and personal goals, your program is custom built for maximized results.


From the day-to-day interactions with your personal coach to connecting with fellow BLOC clients in our online community, your commitment to getting strong will grow your health and build relationships that last.


STANDARD • $219/month

1-on-1 strength coaching and individualized programming from an expert strength coach just for you.

PREMIUM • $319/month

Standard online coaching plus nutrition coaching. Take your strength, health, and fitness to the next level with fully-integrated nutrition coaching from a registered dietitian.

CLUB • $119/month

Limited availability. Club online coaching comes with the same features as standard-level coaching, provided by a group of hand-picked BLOC interns, overseen by a senior coach.


An online training and habit-building program for teenagers that goes beyond sets and reps.


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