Demand for highly skilled professional barbell coaches has never been higher than it is RIGHT NOW.

There has never been a better time to be a professional barbell coach. With the rapid growth of Barbell Logic Online Coaching, the expanding exposure of Barbell Logic content, and the launch of the Barbell Logic Partner Gym program opportunities abound for those who want to help the ever-increasing number of people interested in strength training for overall health and fitness. Many of our Barbell Logic coaches are opening gyms, expanding their in-person and online clientele, and leaving behind successful and prestigious careers in other fields to follow their passion and coach full time. But because the process of becoming an expert coach is so rigorous and time-consuming and the task of creating a successful coaching practice is quite complicated, the path to becoming a successful PROFESSIONAL COACH may seem rather formidable.

Enter The Coaching Academy, where a successful candidate will enter the program as a student and leave a professional coach with a Coaching Academy Professional Certification. Top candidates may also be invited to intern with BLOC, and earn a job offer to work for BLOC as a Staff Coach.

The Coaching Academy consists of two professional coaching certifications and the required training and education programs to help you earn them.

Professional Coaching Certifications

The Coaching Academy offers two professional coaching certifications: The Professional Barbell Coach certification (PBC) and the Master Strength and Conditioning Coach certification (MSC).

Professional Barbell Coach

The PBC certification is awarded to candidates that have proven that they can adequately coach the four main barbell lifts (squat, deadlift, press, and bench press) to the high standards outlined by The Coaching Academy. The candidate must also demonstrate a functional understanding of physiology, anatomy, and biomechanics as they relate to the lifts and possess the knowledge and ability to program for a general strength trainee from an early novice stage through the early intermediate point of training advancement.

Testing for both the coaching and academic portions of the PBC are completed during a PBC Certification Seminar, often held in conjunction with a Coaching Academy Coaches Camp. Click below for more info on the standards for the PBC, the schedule and procedure for PBC Certification Seminar, and a list of PBC Certification Seminar events happening soon.

Master Strength and Conditioning Coach

The MSC Certification is awarded to the Professional Barbell Coach that also completes required training and education to show mastery in five additional key areas: Intermediate and Advanced Strength Programming, Nutrition and Body Composition Coaching, Conditioning and Energy Systems, Coaching for Special Populations, and Coaching Theory and Psychology. Each of these areas will be a separate training course with unique requirements and testing procedures. The PBC must complete all of these courses to earn the MSC, but they can be completed at the coach’s convenience and in any order. Those that do not hold the PBC certification may also take the MSC courses but cannot earn the MSC certification without first earning the PBC.

More info will be available on the MSC courses and certification later in 2019.

Online Education Program

The Online Education Program is the perfect training program for students wanting to earn the Professional Barbell Coach Certification – or any other barbell cert in the industry. Students in the Education Program are placed in groups of up to 10 students, with one Barbell Logic Coaching Academy Staff Coach. The program follows a detailed Education Program Curriculum and Lesson Plan. The duration of the program is 6 months, and the cost for the program is $179 per month, with a 6-month commitment. Students must keep pace with their group once the program begins and will not be allowed to switch to a different group unless there are special extenuating circumstances.

  • 10:1 Max Student to Staff Coach ratio
  • $179 per month, 6 month commitment
  • Weekly assignments delivered via Coaching Academy Slack Page
  • Weekly conference video calls with your Staff Coach to discuss the weekly assignment
  • Exclusive Coaching Academy Slack Page
  • Extensive Curriculum
  • Weekly reading and coaching assignments, and periodic writing assignments

The program consists of weekly academic assignments and coaching tasks. Academic topics are broken into five modules:

  1. Coaching Theory
  2. Physiology, Anatomy, and Mechanics
  3. Practical Coaching
  4. Programming
  5. Professional and Business Considerations

At the beginning of each week students receive assignments via our Coaching Academy Slack Page. The assignments consist of articles and videos on the weekly subject matter. Students are asked to answer a few short questions or give their general impression of the subject matter in their team channel on the Coaching Academy Slack. The group’s Staff Coach holds a weekly video conference call to discuss the weekly topic. Conference calls are recorded and posted so that students not able to attend can review later.

The students are also assigned weekly coaching tasks such as visualization exercises and video breakdown to identify setup or movement errors for the lifts, and differences in anthropometry. Coaching assignments are given to the students in a set progression with each assignment focusing on improving a specific aspect of coaching skill or knowledge. Each assignment builds upon the previous and integrates material from the academic curriculum as well. The coaching assignments are discussed weekly in conjunction with the academic assignment, as per the Curriculum and Lesson Plan. Students are also encouraged to periodically film themselves teaching and coaching the lifts and submit those videos for review and discussion on Slack and during the group conference calls.

A longer writing assignment is required of the students at the end of each academic module and also near the completion of the Education Program to allow for the student to display what they have learned during the program. The Staff Coach provides written and/or verbal feedback on these assignments.

At the conclusion of the final week of the program, the Staff Coach and Program Director provide written feedback to each student detailing their coaching strengths and weaknesses and a list of items that they need to work on to improve as a coach. The Staff Coach for the graduating group also nominates any outstanding performers from the group to move on to the Intern Program as a BLOC Intern, and the nominees are discussed by all of the Staff Coaches and the BLOC leadership team to make a final ruling.




Groups 1-35FULL --
Groups 3612/2Thursdays 7:00 PM CST
Groups 3711/25Sundays 7:00 PM CST
Groups 3812/16Tuesdays 1:00 PM CST

Coaching Academy Coaches Camp

The Coaching Academy Coaches Camp is an in-person seminar for students looking to improve their on-platform and overall coaching performance. Coaches Camps are scheduled to coincide with the completion of the Education Program terms and are often paired with Certification Seminars, but the camps are open and extremely helpful to anyone looking to improve their coaching craft.

The focus of the Coaches Camp is the evaluation and improvement of the student’s performance on the platform. Lectures focus on overall coaching theory and practical coaching topics, and the student receives ample opportunity to coach various lifters and receive real-time feedback from Coaching Academy Staff Coaches. The Coaches Camp is concluded with an exit interview for each camp attendee and a question and answer session with the staff, providing direct feedback for the attendee on what they need to improve and how they need to go about it.


  • 6:1 MAX student to coach ratio
  • Cost $599
  • Real-time feedback on your platform coaching
  • Practical coaching lectures on how to study and improve as a platform coach
  • Individual exit interview with the Coaching Academy Staff Coaches

Upcoming Camps

November 7-8, 2019 • St. Louis, MO (Registration opens 9/8 5PM CST)

Stay tuned, new camps are coming soon.

Interested in requesting a camp in your area? Email Program Director Bill Hannon at to let us know.

BLOC Intern Program Details

Highly qualified students in the Education Program may be chosen to intern with BLOC. The invitation-only position will provide extensive coaching experience for the Intern while working under a dedicated BLOC Staff Coach.

  • Interns receive a small monthly monetary stipend, and also receive discounted coaching from BLOC coaches if they desire.
  • Interns are placed in groups of 5 interns per 1 Staff Coach.
  • Each intern group is responsible for coaching and programming for a group of clients from the BLOC Club Coaching option. Each group of 5 interns with a single Staff Coach will coach 50 clients. (Maximum client to intern ratio of 10:1, and intern to staff coach ratio of 5:1)
  • Interns in the program groups are assigned 10 clients each month on a rotating basis to provide the interns exposure to different clients. The clients are coached and programmed per the standards outlined in the BLOC Systems Manual + Coaching Responsibilities and Expectations document.
  • Staff Coaches and the Coaching Academy Program Director monitor all intern coaching activity.
  • Each intern reports to their Staff Coach weekly and gives a short summary of what technique errors they have been working on with each client and an explanation of the programming they’ve assigned for the following week. The Staff Coach and Program Director monitor programming for the clients and also help guide the interns with feedback on their technical coaching and programming choices.
  • Interns are encouraged to share any thoughts and questions about coaching their clients with their peers, the Staff Coaches, and the Program Director on the BLOC Slack page.

Intern Program Curriculum

Interns are given periodic coaching and writing assignments to increase their coaching knowledge and skill. Interns will also be tasked with frequently submitting videos of themselves coaching in-person clients – to be reviewed by the Staff Coaches, the Program Director, and their intern peers.

BLOC Employment

Nearly all of our new BLOC Staff Coaches are chosen from our BLOC Intern Program. An intern that goes on to earn the Coaching Academy Professional Barbell Coach certification will have a inside track on earning a BLOC Staff Coach position.


If you have questions about any of the Coaching Academy Professional Certifications or education and training programs you can email Program Director Bill Hannon at


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