Each week, we shine the spotlight on one of our online coaching clients. The simple idea of making ourselves stronger through training brings together people of all different backgrounds and for all different purposes. In sharing our clients’ experiences we hope to share part of what makes our online community of lifters unique.

Luke Ireland

Luke Ireland, a man of few words and even fewer ceiling tiles – because removed them in order to Press in his home gym, seen here pressing 200lbs. His pre-workout recipe is pretty special, but not as special as his motivation to train. Read on! 

If BLOC made a yearbook, which do you think you’d most likely win? 

Most likely to follow up a lifetime PR with absolute garbage

What is your occupation?

T&D Construction Planner

Who is your BLOC Coach?

Marie Kunkel

What is something your coach has had to tell you a million and one times?

Basically any squat cue – knees out, butt back, nipples down, HIP DRAHVE, etc. 

What is your favorite lift?

Barbell Row

Where do you live?

The frozen hellscape currently known as Maine

Do you lift in a home gym or a public gym? 

Home gym

Gym dog or cat?


How long have you been training?

4 months 

Why did you start lifting?

Because I was tired of not being very strong 

What lifting achievement are you most proud of?

Hitting a 3 plate deadlift for reps after several chiropractors suggested I never deadlift again

Did you ever think at any point in your life that someday you’d be as strong as you are now?


Describe a time after you started training when someone noticed your gains. What was it like?

My wardrobe mostly consists of down vests or enormous jackets so nobody really notices gains up here.

What or who gets you to train when your motivation is really low?

Trying to show my son that dedication to something is worth it even if the goal isn’t in sight.

Pre-workout of choice

A couple tall crispy Budweisers helps to hit the carb macros for the day

What are some of your go-to lifting songs?

Rob Zombie – Supercharger Heaven

Alice In Chains – Dam that River

Incubus – Redefine

Millionaire – Queens of the Stone Age

What are some of your lifting-related goals for this year?  

Hit a 500 pound pull and press body weight for reps and sets.

(Video) You’re getting there, Luke!

Do you have a role model? Who is it and why?

My dad has been an incredible role model and a great example of how strength can come in many forms.

Dead or alive, who would you love to lift with?

Probably Bill Kazmaier. That guy could move weight. And probably Rip just to hear him say HIP DRAHVE in person.

What’s your favorite meal? Please use as much detail as possible.

A big plate of spaghetti and meat sauce. I’m pretty easy to please.



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